Top
image: pixabay

Overcoming the small business hurdle: Three engagement approaches for utilities

November 22, 2017

Over the past decade, utilities have increasingly focused on engaging their small and medium business (SMB) customers with energy efficiency, but this customer segment still remains the largest untapped source of energy savings.

In the U.S., small businesses represent 97 percent of all commercial energy customers and consume 20 percent of the nation’s energy. Yet, less than 2 percent of small businesses participate in their utility’s demand side management program each year.

Read More on Utility Dive