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Nature Valley and Down to Earth With Zac Efron Partner for Recycling Awareness

May 26, 2021

Via: Waste360

On the heels of announcing the first plastic snack bar wrapper to be approved by How2Recycle as store drop-off recyclable for its iconic Crunchy granola bar, Nature ValleyTM is teaming up with eco-friendly actor and activist Zac Efron and Down to Earth to raise awareness about store drop-off recycling. Together, the trio will encourage consumers to adopt the habit of bringing eligible plastic film recyclables to participating stores by highlighting how a small act can have a big impact on the planet. The partnership kicked off today with a video from Efron, which got consumers excited about how this collaboration will come to life over the coming months.

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